observations "in the wild"

Here are a few photos of our team's observations when looking for when and how people use media players on campus. Most of the users were listening to music or watching videos while they studied or worked in downtown cafes.

There were also a lot of observations of people using media players on the streets. One man even color-coordinated his red headphones to his red shirt and backpack - perhaps this shows a desire to express one's own style and individuality when using technology?

Other media player users were seen at home, in the gym, on buses, and in stores. A more detailed analysis of this will be found in our updated proposal, which we are finalizing this week.